Is it ok to eat dolphins 🐬

Hey, guys! This is me, Natalia. It’s officially fall and I don’t know how about you, but I am ready!

Pumpkin spice latte, candles, fresh chilly moody weather vibes… through it all at me 🤪

What I also can’t wait for is to finally start filming new online courses for the Culinary Academy 🤩 If you have any suggestions for me for the new topics to teach, I am hungry for your feedback (just reply to this email with your ideas).

Here’re some videos / posts that inspired me this week:

• Focaccia buns

• Blueberries and curd pastries

• How the private chef in Hamptons became The Private Chef in Hamptons

Ok, enough for the intro. Let’s get to it already.

Top Stories:

• Is it ok to eat dolphins?

• Link in and link out on YouTube

• 21 non-traditional food careers to check out

TRENDING

• ON YOUTUBE - Lots of ASMR fried food (that fried orange though…💣)

• ON INSTAGRAM - Unknown Asian dish (I don’t know what it is… but I want to eat it 🤤)

• ON TIKTOK - #Coffee (it’ll be trending all September in preparation for the International Coffee Day in October)

• ON GOOGLE - Nymble cooking robot (another attempt at a robot that can cook “just like a Chef”)

INDUSTRY NEWS DIGEST

🍬 Vegan vitamin gummies. Yummygums, a startup turned boring vitamins into fun gummies, secures €1.46M in a shareholding campaign.

🥦 Vegging out. Talking about veg news, apparently according to the latest data veganism and vegetarianism are going down and vegan food brands are loosing billions of dollars after their IPOs.

Meanwhile, interest in occasional veganism, a.k.a. flexitarianism is skyrocketing.

And… 30% of American current or former vegetarians thinks it’s ok for other people to eat dolphins under normal circumstances 🫨

🍜 Noodle talk.

Momofuku drops a new restaurant-level flavor of packaged noodles on the market.

👩‍🌾 Bankrupt. EU vertical farms are going bankrupt more often than not.

🥄 My precious. Kenji Lopez thinks this is the ultimate kitchen spatula everyone needs.

Special code for the extra special readers of The Weekly Snack: WEEKLYSNACKAGAIN50

Use this code to get 50% off the first month at Chef Rudakova Online Culinary Academy 🤩

SOCIAL MEDIA NEWS DIGEST

🔗 No more external links on Shorts. As of this week, YouTube will no longer allow to post external links on Shorts to combat potential scam.

🔗🔗 Fear not! Meanwhile, linking from Shorts to your existing long-format, live or other Short video is now available to ALL on YouTube.

🎥 Thumbnail A/B testing.

We are so close to YouTube thumbnail A/B testing. Here’s what it looks like for lucky creators to get it in Beta.

🤑 Marketers still prefer Instagram. Despite that users spend more time on TikTok and 61% of audience have purchased a product after seeing it on TikTok, marketers still prefer to spend their budgets on Instagram campaigns in 2023.

• $2.23 billion on influencer marketing on Instagram

• $948 million on Google’s YouTube

• $774.8 million on TikTok

🛍️ Have you heard of Amazon Inspire? Apparently, it’s another feature / platform that I’ve missed this year.

Amazon had launched Amazon Inspire in Dec 2022, an app that’s modeled after (you guessed it) TikTok.

And it already fails to “inspire” creators with its low payouts.

RESOURCES FOR CREATORS

👩‍💻 21 non-traditional food careers.

RECIPE OF THE WEEK

WATERMELON WITH PICKLED ROSES

VIDEO OF THE WEEK